Responding to federal solicitations can be equally frustrating as it is exciting. Cracking the code as to what the evaluators of your proposal are looking for often feels filled with randomness, and success seems like it's left to chance. There are best practices, however, that can make your offerings memorable and tailored to your target agencies. Knowing the difference between responding to a solicitation and being responsive to a solicitation is the key to long-term success. 

Join Jason Lee, Senior Proposal Manager and head of Winvale’s Bid Lifecycle Advisory Division, for this deep-dive webinar to learn about how to draft a winning proposal. Whether you are fairly new to proposals or a seasoned bidder, this webinar will provide actionable tips on what works and how to get into the psychology of the mysterious proposal evaluator. Specifically, you'll learn how to:

  • Give agencies the confidence that you understand their problems intimately and can deliver on you solutions
  • Articulate effectively how you are unique and differentiated from other bidders that agencies will received proposals from
  • Define the all-mighty “how” beyond your approach to Statements of Work (SOWs)
  • Be more decisive with what you commit to offer and deliver
  • Offer specific metrics and outcomes that quantify the value of your products and services

This webinar has been previously recorded and is available for on-demand viewing. Simply fill out the form on this page to gain access to the recording.


About Jason Lee 

Jason Lee has 15 years of experience as a solicitation response consultant, specializing in evaluating bidder proposals and drafting successful solicitation responses. Jason focuses on working with bidders to develop a unique response that will not only be distinctly qualified from competitor offers, but will also provide confidence in the bidder’s ability to manage the scope of work and execute all the tasks. Jason has served numerous ranking positions as a federal government senior executive, overseeing the source selection process firsthand and developing solicitation requirements. 

Before entering the public sector, Jason spent several years in the private sector as an investment banker gaining a valuable perspective on how businesses work on the commercial side. Throughout his career, Jason has published works in several accredited publications, including Wall Street Journal Online, American Banker Magazine, American Venture Magazine, and the Washington Business Journal.

Jason has a Bachelor of Science in Business Administration from Georgetown University and a Masters of Arts in Global Security Administration from Johns Hopkins University.

About Winvale:

Winvale is a government contracts consultancy and leading advisor on the GSA Schedule program. Headquartered in the Washington D.C. area since 2003, Winvale provides expertise to companies seeking to conduct business with federal, state and local governments. Winvale also offers channel distribution services designed to help companies reach government buyers quickly by allowing them to place their products and services on its existing contract vehicles. Winvale’s client portfolio includes many small emerging firms as well as Fortune 500 and international companies.