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Kevin Lancaster

By: Kevin Lancaster on September 13th, 2012

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Presidential Elections – All About the Green

Government | Resources and Insight | 1 Min Read

With the upcoming presidential election, the “Green Movement” is undoubtedly going to be a topic of discussion between the two candidates. Recently, the movement has made monumental steps in raising awareness all around the country. The demand for environmentally-friendly, also known as “green” products has increased so much because of a policy that requires 95% contract actions to be green. Sales of these products through GSAAdvantage! ® has increased by almost 80% from October 2011 to May 2012. With such an increase in demand, there is no better time to get involved in the movement than now.

Since there is such an incredible amount of hype around this movement, Barack Obama and Mitt Romney cannot ignore this topic. With such polarizing stances on the issue, the candidates will find it hard to ignore the movement as a whole. It will be interesting to see how the different constituencies will stand on the issue of “Go Green.” This movement has even dwelled into the likes of the economy; it just brings it to the forefront for an entirely different group of people.

Whether or not you feel the Green Movement is legitimate or not, the voters in America cannot ignore the impact that it has had on the economy. With the increased number of regulations and requirements, the demand for green products has increased astronomically in the past couple years. Not only does the Green Movement directly affect the environment, it indirectly affects the economy, which has always been a major topic in presidential elections. The candidate with the upper hand in the Green Movement among voters will have a tremendous advantage in the election.



About Kevin Lancaster

Kevin Lancaster leads Winvale’s corporate growth strategies in both the commercial and government markets. He develops and drives solutions to meet Winvale’s business goals while enabling an operating model to help staff identify and respond to emerging trends that affect both Winvale and the clients it serves. He is integrally involved in all aspects of managing the firm’s operations and workforce, leading efforts to improve productivity, profitability, and customer satisfaction.

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