I think it goes without saying that once you are awarded your GSA Schedule, your goal is to become a successful GSA contractor. But how do you make sure you are taking advantage of all GSA’s tools and effectively marketing yourself to the government? Government marketing is not quite the same as commercial marketing, and the landscape may be all new to you.

The Biden-Harris Administration intends to heavily invest in our nation’s infrastructure. In March 2021, Biden unveiled the the American Jobs Plan, which will allocate $2 trillion to create more jobs and rebuild the U.S. infrastructure. A significant aspect of the American Jobs Plan is a $621 billion investment in transportation infrastructure, including public transit, modernizing roads, bridges, and highways, and electric vehicles (EVs). Electric vehicles are a large part of Biden’s plan—he wants to build a network of EV charging ports across the nation’s highway system and electrify the federal government’s transportation fleet.

When you decide to bid on a federal contract solicitation, you are signing up for a substantial commitment. Proposals are crucial to a GSA Schedule contractor’s business development, but they are not an easy win. Drafting a proposal takes time, resources, and a considerable amount of finances, so it’s only natural that you want to make sure the federal government releases a realistic solicitation and awards contracts fairly. This is what bid protests are for.

When 5G is eventually implemented worldwide, it’s going to revolutionize the way we communicate with each other. However, it’s more than just faster data and downloading speeds on our smartphones. 5G technology has the potential to connect electronic devices and machines so they are all in sync with each other. This opens up a whole new world of potential for industries like the U.S. federal government.

When President-elect Joe Biden took the stage in January and recited the oath of office, he became the 46th president of the United States. With the inauguration comes not only a new president and vice president, but a new administration. This means that policy priorities and spending habits may change, and as a result, so will the government marketplace.

One of the basic requirements to a successful acquisition is having an access point into the federal marketplace. As a GSA Schedule contractor, you not only have a major access point through the GSA Multiple Award Schedule (MAS), but you have an advantage over other government contractors. The federal government likes to choose GSA contractors for their solutions because they are pre-vetted, and the prices are guaranteed the best value. While the federal government often prefers to purchase through the GSA MAS program, opportunities will not necessarily fall into your lap. You’ll need to be proactive about finding federal opportunities and winning business through a well thought out capture strategy and proposal which we'll walk you through below.