Selling to the government is a difficult task for any government contractor, especially in terms of marketing. Some contractors don’t even think they need to have any marketing at all; all they need to do is respond to requests for proposals (RFPs). If you would perform a government marketing audit of your own you might be surprised at what you find: Perhaps you have a very weak marketing strategy, or perhaps you don’t have one at all.

Did you miss our presentation earlier this week?

I am frequently asked, “What else should I be doing to get more government business?” which always leads me to talk about diversifying government contract portfolios. A great example of a contract for IT companies is the Army’s Information Technology Enterprise Solutions-3 Services (ITES-3S) Multiple Award Contracts (MAC). To review ITES-3S D-RFP on FedBizOpps click here.

Did you miss our presentation yesterday afternoon? You can now download a free copy of this presentation. GSA is developing its next generation Alliant 2 and Alliant SB 2 Government-Wide Acquistiion Contract vehicles for IT solutions. Download our webinar GSA's $60-Billion Alliant 2 GWAC Is About to Be Released: Are You Prepared? to learn how to prepare for these opportunities:

Understanding and mastering the government proposal process, as well as the capture process, is one of the greatest challenges for even the most seasoned of government contractors. Therefore we will break down the capture and proposal management process into manageable pieces and explain the best practices used across the industry. Capture planning objectives are:

Data breaches are becoming one of government’s highest IT concerns. It is no longer a question of IF, but WHEN a data breach will occur. According to an April 2014 GAO report titled “Information Security - Agencies Need to Improve Cyber Incident Response Practices”, security incidents at Federal Agencies that have involved the probable exposure of citizens’ personal information have increased from 10,400 to 25,500 plus, between 2009 and 2013. This increase has Federal Agencies turning to the requirements set forth in the Privacy Act of 1974.