One of the most important decisions you’ll have to make during your GSA proposal process is what items to add to your GSA Schedule. Sometimes, this process is very simple. Other times, depending on the structure of your organization, it can become complicated and confusing.
Writing a proposal response for the government is like writing a resume for a job. When you are applying for a job, you use your general resume and tailor it to the job that you are applying to. It’s essentially the same thing when you are responding to a solicitation. You have to customize each response to each solicitation to show that you are the right company for the job. Obviously, a response for a solicitation is a bit longer than a resume, so below are a few tips to keep in mind to write a successful proposal.
Understanding and mastering the government proposal process, as well as the capture process, is one of the greatest challenges for even the most seasoned of government contractors. Therefore we will break down the capture and proposal management process into manageable pieces and explain the best practices used across the industry. Capture planning objectives are:
One of the first things you should do when considering bidding on a request for proposal (RFP) is a bid/no-bid assessment. When responding to a request for proposal (RFP), you have to submit a compliant proposal. Below are four basic questions you should ask yourself when trying to decide if you want to bid or not. If you ask yourself these questions before you start putting pen to paper, you will be able to identify whether or not you will be able to submit a compliant response.
When it comes to writing government proposals, everyone who has responded to a government RFP (request for proposal) knows they are often limited to “page count:” the number of pages that the response is limited to. Government entities often limit the pages to the minimum number they believe a contractor needs to explain their solution.
As a reader, you can't blame them; they are often reviewing many responses and don’t want to have to sit and read through hundreds of pages of text. And as writing the government RFP response, you don’t want to write hundreds of pages of text. Having read through several responses personally, and coming across pages of just text -- just looking at it is exhausting.
How many times have you tried to explain something verbally in a meeting, only to revert to drawing it on a white board to explain it to your audience? The same applies to responding to government RFPs. Sometimes, just writing an explanation is not enough to ensure your audience understands what is being said. You need to illustrate it.